Selected work

imovirtual

National real estate platform for Romania — search, listings, and a hybrid agent-or-owner transaction model.

Sector
Real estate platform
Year
2025
Scope
Product, UX, engineering, deploy

The product

imovirtual is a national real estate platform built for how people search for property in Romania — fast filters, verified listings, and a hybrid model that works whether you want an agent or prefer to move on your own.

What we built

We designed and shipped the product end to end: homepage and search experience, listing discovery, account flows, and the responsive interface across desktop, tablet, and mobile. The core challenge was volume — thousands of active ads across 30+ cities — without sacrificing clarity at the first click.

The homepage leads with trust and action: live market stats, verified properties, dedicated consultants, and two clear paths — browse offers or request a free evaluation. Search supports property type, sale or rent, location with radius, price, and surface — with tabs for all listings, imovirtual-exclusive offers, and direct-from-owner ads.

Outcome

A platform that stays focused under real catalogue scale: easy to search, credible for buyers and sellers, and ready to grow market by market.

Technical specifications

Platform & search

  • National real estate marketplace covering sale and rent across 30+ Romanian cities
  • Advanced search with property type, transaction mode, location radius, price, and surface filters
  • Listing tabs for all properties, imovirtual-exclusive offers, and direct-from-owner ads
  • Hybrid transaction model — professional agent support or self-service listing flows
  • Fully responsive interface across desktop, tablet, and mobile breakpoints

Listings & accounts

  • Property types spanning apartments, houses, land, commercial spaces, and more
  • Verified listings, dedicated consultants, and transparent transaction positioning
  • Add-property and request-offer flows for owners, buyers, and agents
  • User accounts with saved searches, favourites, and listing management
  • City-level agency pages and local market entry points across Romania

Experience & delivery

  • Conversion-focused homepage with live market stats and clear primary CTAs
  • Free property evaluation and offer-request journeys built into the core funnel
  • Performance-tuned listing discovery for high-volume catalogues
  • Design and build by zonder.studio — product, UX, and engineering end to end